A website design for artists Adelaide is an indispensable way for artists to market themselves and grow a following. A great artist’s website should showcase your artwork in an organised yet dynamic manner.
- Colours
Colour is an integral element in website design for artists Adelaide as it can affect emotions, communicate meaning and create brand identities. While finding an optimal colour scheme may take trial and error, understanding basic colour principles will make the journey less daunting.
Choose colours carefully when designing a website to give it an eye-catching new look and feel while making it easier for visitors to understand and navigate it. Bright yellow can grab visitors’ attention but isn’t recommended if it doesn’t match your brand, industry’s image, or associations.
Artist provides an easy way to discover the ideal colours for your site by exploring various combinations, while W3Schools teaches more about colours’ effect on mood and emotion, with tutorials covering colour theory, wheels and the ability to convert any hue to hex codes, RGB, HSL, CMYK etc. With these tools, identifying ideal shades for artist websites should come quickly.
- Layout
Artist websites should reflect and amplify the artist’s creative spirit through the choice of font, colours and layout, capturing their individuality to attract an ideal target audience.
For visitors’ attention, this artist’s website starts with an eye-catching hero scene. It is well-organised and user-friendly, featuring galleries, blogs and contact pages, all essential in promoting the artist’s work.
- Images
Imagery is one of the cornerstones of website design. It can evoke emotions, encourage visitors to purchase your product or service, and tell a tale creatively. Whether custom photos, infographics or a combination thereof, website imagery is critical in creating stylish yet professional creative projects.
Illustrations can convey creativity more powerfully than photos alone, are more appealing, and are likely to stick in users’ memories more readily than words alone. Furthermore, images provide users with an expanded understanding of a product or service by providing additional context and clarifying emotions.
At first glance, the 3D graphics of this site’s hero image set an eye-catching theme and grab viewers’ attention at first glance while simultaneously adding an element of fun. Furthermore, these 3D images provide the ideal way to display different views of artworks or installations from multiple angles.
While many artists rely on templates to reduce costs, they have been specially curated by professional designers with stunning photography to highlight your artwork and draw visitors in.
- Navigation
Website navigation should be simple, straightforward, reliable, stylish, and captivating. Adding animations or visuals has never been simpler or more enjoyable, thanks to JavaScript libraries!
Zaria Forman’s website is an outstanding example of an artist using her website to appeal to a more visual audience. Her home page shows her creating sculpture, drawing visitors in with its full-sized image of her work.
At the core of any artist’s website is an “available works” page where she can display her most prized pieces of artwork to potential buyers. The website design for artists Adelaide allows them to quickly find what they want and decide whether or not they wish to purchase it – something Pixpa offers with numerous artistic templates designed specifically for efficient portfolio creation.
- Content
As an artist, your priority should always be content over style. After all, people visit your website not to view a piece of art but to admire your paintings, sculptures and photos, thus requiring that the site become invisible while your art remains the focus.
The art world has unwritten guidelines regarding what an artist’s website should resemble, such as not including photos of yourself on the front page and using sans-serif font on white backgrounds; other standards may include including an “about” and “contact” page – should your website stray too far from these standards, gallery directors or collectors may label you as amateur hobbyists and frown upon it as such.
As part of your planning, it’s also essential to decide whether or not you will sell your work online. If so, a CMS that supports e-commerce functionality will be required; most artist website builders offer templates explicitly optimised for e-commerce to display and sell prints online quickly.